26 June 2020 My life as a high-end mystery shopper Tags: Strategy, Immersion, Insights, Mystery Shopper, Personas READ MORE
25 June 2020 Market insights New Zealand Kiwi Conversations #1: what prosperity means to New Zealanders Tags: New Zealand, Prosperity, Wealth, Thriving, National values, Perceptions research, State of the nation, Culture, Kiwi Conversations, Ethnography READ MORE
24 June 2020 Leadership Forced to pivot: rethinking what we do & how we do it Tags: Communications strategy, Brand management, Ethnography, Culture, Thriving, Immersion, Wellbeing, Remote working, Productivity, Business management READ MORE
18 June 2020 Marketing Strategy Why you may always be coming second Tags: Marketing Mix, Marketing Effectiveness, Marketing Mix Modeling, Marketing ROI, Digital Marketing, Artificial Intelligence READ MORE
10 June 2020 5 trends marketing analytics companies should be preparing for Tags: #marketingmix, #ROI, #digitalmix, #marketingcloud READ MORE